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Kate Williams

Kate Williams

Writer + editorial director in Los Angeles. Reading books + watching palm trees.

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Meet the Speaker: Katherine Power & Hillary Kerr, Co-Founders of Clique Media Group

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Meet the Speaker: Katherine Power & Hillary Kerr, Co-Founders of Clique Media Group

Major news today: At #CreateCultivateDallas, our featured keynote speakers will be Katherine Power and Hillary Kerr, the fashion and business powerhouses behind Clique Media Group. Katherine and Hillary founded their first media outlet, Who What Wear (yeah, we think you've probably heard of that one ;) almost 10 years ago and have since grown their company into a full-on empire that includes the websites MyDomaine and Byrdie, as well as talent management. We caught up with them to get a mere sliver of all the wisdom they're sure to drop on January 30th.

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Snap To It: Using Snapchat to Build Your Brand

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Snap To It: Using Snapchat to Build Your Brand

How's this for a snappy statistic (pun totally intended): 41 percent of teens use Snapchat, and it's the third most popular social network (after behemoths Facebook and Instagram). In the 18-29 demo—the ultra-coveted millennial age group— 26 percent cop to using Snapchat, and a remarkable 70 percent of those users are women. There are about 26 million Snapchat users in the U.S. alone, and they send a whopping 400 million snaps a day. So if your brand isn't already on Snapchat, now would be a good time to start! Here, we've got you covered with a few tips and tactics to for making the most out of it, whether you're jumping in for the first time or just want to grow your audience. Now, snap to it!

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Meet the Speaker: Jenna and Lisa of Lunchpails & Lipstick

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We're not ones to pat ourselves on the back, but sometimes we can't help it—and this is one of those! Our lineup for #CreateCultivateDALLAS is already killer and is only going to get better. To get you all worked up and as excited as we are, we're going to start introducing some of the awesome women who'll be there. First up: Lunchpails & Lipstick founders Jenna Crandall and Lisa Allen, who'll be speaking on our panel $$$: Monetizing across different channels and strategically growing your following. Get to know them here, and see them IRL in January!

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Dress for Success: In the creative world, what does that even mean?

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Dress for Success: In the creative world, what does that even mean?

For our parents’ generation, dress for success meant somber, conservative clothes that made the wearer blend in and look responsible. For our generation, especially those of us who aspired to creative careers, the rules for dressing for success were much more vague and open to interpretation. And in a sense, also much harder to follow.

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Blawnde Ambition: Annie Lawless's Guide to Healthy Living

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We dare you to get to know Annie Lawless and not be inspired to take your health into your own hands—it'd be impossible. After being diagnosed with Celiac's disease at age 12, Annie learned first hand how much what you put in your body affects how you look and feel. Now, she blogs at Blawnde.com (where she's refreshingly honest and doesn't try to be perfect), is a certified health coach and also a co-founder of Suja Juice (which recently sold a stake in the business to Coca-Cola for a whopping $90 million) and co-author of the New York Times Bestselling book The Suja Juice Solution. In spite of all of this, Annie still took time out of her schedule to tell us how she gets that glow. Read on, and sign us up.

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Ask: Jessy Fofana of LaRue PR answers your public relations questions

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Ask: Jessy Fofana of LaRue PR answers your public relations questions

Last week, we asked what you wanted to know from PR maven Jessy Fofana. Jessy founded her agency, LaRue PR, more than seven years ago after previously working in magazine publishing and founding (and later selling) her own cosmetics company. She knows her stuff, and will soon be covering everything PR for the Create & Cultivate blog. To kick it off, she picked a few questions to answer here, and warned us she wanted to answer them all.

Copyright Law 101

Copyright Law 101

If you're a creative working in the digital space, it's highly likely that at some point in your career, you'll find yourself on at least one side of copyright law questions. Situation one: You regram a photo and tag the source, yet suddenly the owner is claiming copyright infringement and asking you to remove the post (or worse). Situation two: You spend hours/days/weeks working on something, only to see it pop up in other places without credit, or even credited to someone else. To find out what to do in these situations—and how to avoid them in the first place—we got Annette Stepanian, an attorney with a focus on helping creative entrepreneurs set a legal foundation for their business, to answer our copyright law questions.

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Smash Past The Noise: How to kill it in a crowded Instagram space

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Smash Past The Noise: How to kill it in a crowded Instagram space

My head is still reeling from the wealth of useful insight & information I learned at the most recent Create & Cultivate event in Chicago. Most notable were those addressing what it takes to stand out in today’s crowded social media space. Whether you chooseone platform or a few in particular, the tip to stand out from the masses, is by just that. Standing out!

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Style Guide: Night+Market's Sarah St. Lifer, the fashionable foodie

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Style Guide: Night+Market's Sarah St. Lifer, the fashionable foodie

Food and fashion are a match made in well-dressed, tasty heaven, and no one we know embodies that more than Sarah St. Lifer, a former fashion editor who now runs Los Angeles's insanely popular Night+ Market Song with her boyfriend, chef Kris Yenbamroong. Whenever we stop in Night + Market, Sarah's running around like a boss—bussing tables, pouring drinks, answering the phone, basically doing whatever needs to be done. And what really blows our minds—she looks good doing it. We caught up with Sarah to talk about the intersection of food and fashion, whether or not comfortable shoes really exist, and to get her list of food Instagrams you should definitely follow. 

See You Soon: #CreateCultivateDallas on January 30th, 2016!

See You Soon: #CreateCultivateDallas on January 30th, 2016!

We're beyond excited to announce #CreateCultivateDallas takes place on January 30th, 2016! We'll be setting up shop in Texas with some of your favorite entrepreneurial badasses, thought leaders, influencers and industry insiders. Emily Schuman of Cupcakes and Cashmere will be one of our keynote speakers, and that is just the beginning!

T.G.I.Fall: The perfect seasonal cocktail

T.G.I.Fall: The perfect seasonal cocktail

The minute Labor Day is over, I can’t wait to start playing with fall flavors. It’s my favorite time of the year to make seasonal cocktails, as apples, pears and figs pair perfectly with booze and get me excited for the holidays ahead. In the spirit of “back to school,” here’s a little lesson. Consider me your teacher of leisure class, and today we’re going to learn a killer recipe that can be your go-to for entertaining this fall. Fancy enough to impress, but easy enough to mix up for any occasion.

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Bike Life: Whether to work or for play, it's time to #rideon

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Bike Life: Whether to work or for play, it's time to #rideon

Two years ago, preschool teacher Chelsea Petrozzo turned her love of spin class into a business idea, and CitySeat was born. CitySeat makes bright colored and portable bike seat covers that can be used on stationary spin bikes and shareable bicycles, like Citibike in New York. We caught up with Chelsea to have her tell us why she loves biking and so should you.

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Link Up: What we're reading, watching & lovin' for Sept 18

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Link Up: What we're reading, watching & lovin' for Sept 18

Your weekend reading material right here: Lauren Conrad, total boss; the anti-it bag it-bag; an eight-year-old journalist, tech bubbles, an elegant way to schedule Instagram (finally!) and more.

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Let's Talk Livestreaming: Periscope, Fashion & the Social Content Shift

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Let's Talk Livestreaming: Periscope, Fashion & the Social Content Shift

Spring of 2015 now goes down in tech history as the advent of “lifestreaming,” or livestreaming daily activity through mobile devices. Meerkat launched in February, and as the official app of SXSW Interactive, quickly became the new social magnet, attracting brands, digital strategists, and early adopters alike. A few weeks later, in March, new-to-market Periscope was dominating downloads. The one-year-old startup which was purchased in January by Twitter in an effort to fight its decline in user acquisition, became the biggest competitor to Meerkat overnight.

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Style Guides: The Colorful Content Queen Bri Emery

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Style Guides: The Colorful Content Queen Bri Emery

It's been said that "Good clothes open all doors," and perhaps no one knows this to be true more than the entrepreneur—which is why we're presenting Style Guides, our series on women who've merged business and fashion sense to build seriously stylish careers. Here, meet a woman who's not afraid of a little—or a lot of—color.—PRESENTED BY TOPSHOP

Listen Up: 5 of Our Favorite Podcasts

Listen Up: 5 of Our Favorite Podcasts

The last few days here in Los Angeles have been super hot. The kind of hot that makes even the smallest task seem complicated, sweaty and entirely un-doable. We've been passing the time by cracking non-stop cans of Lacroix, sitting in front of a cranked-to-the-max AC and listening to podcasts. Here, five favorites that are helping us keep our cool.