How This Brand is Using Science to Solve Everyday Hair Problems

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Most things we’ve learned about our hair came from watching our mom's hair care routine or maybe even stealing our older sisters products. When we think about hairspiration, iconic ladies from television come to mind. One example is the girls from Friends–Monica, Rachel, and Phoebe. Let’s be honest, the Rachel haircut practically took over the 90s. Or what about Topanga’s hair from Boy Meets World? Where do we even start? The shine, the volume, the bangs. Goals.

What does it take to get these looks? Maybe it was the hairspray; maybe it was the blow dryer. We may never know. What we do know is that there are a few myths most of us believe about our hair that just aren’t true. We’re shedding light on 3 of these myths with the help of our friends behind the Dyson Supersonic™ Hair Dryer.

Great innovators solve the problems that others tend to ignore. That is why Dyson has re-invented the hair dryer to solve common problems men and women face on a daily basis (i.e., slow dry time, loud noises, heavy machines, extreme heat, etc.).

After four years, $71 million invested, 600 prototypes and 1,010 miles of hair tested, the Dyson Supersonic™ Hair Dryer has revolutionized the beauty industry. With a motor that spins six times faster than a formula one race car and a microprocessor that prevents extreme heat damage, this hair dryer is a real game changer.

Topanga may not have had a Dyson Supersonic™ Hair Dryer, but she definitely didn’t wash with cold water either.

Myth 1: Cold Water Does Not Make Hair Shiny

There is a common misconception that rinsing hair in cold water makes it shine. The key to shiny hair is to protect it from extreme heat damage. Healthy hair reflects more light than damaged hair. That’s why Dyson engineered intelligent heat control–a microprocessor measures the temperature 20 times per second to help protect against extreme heat damage and to preserve natural shine.

Myth 2: Higher Wattage Does Not Equal More Power

Higher hair dryer wattage means more power–fact or fiction? Fiction. It's a myth that higher wattage means more airflow. The Dyson Supersonic™ Hair Dryer has Air Multiplier technology which converts high-pressure air into a high-velocity jet. The result is fast, powerful airflow at just 1600 watts.

Myth 3: You Cannot Reverse Hair Damage. But You Can Prevent It.

Next, the Dyson team set out to answer the question: can you reverse hair damage with serums and treatments? They found that hair treatments can improve the look of your hair, but cannot repair the underlying hair damage. When hair is exposed to extreme heat, small pores from within the strands scatter light and make hair look dull. When hair is healthy, the inner cortex remains intact, and light reflects in a single direction, making hair look shiny.

What have you learned about your hair recently? Let us know in the comments!

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