Pitching begins the moment you decide to start your company. You’ve got an idea and call on your closest family and friends to vet your concept and ask for funding. As you gain confidence, you start identifying potential investors and maybe even exploring small business loan options. During these initial steps, validation of your concept could range from emotional support to a $50,000 contribution. Any endorsement will likely come from someone you’ve pitched. Here are 6 tips to get you started.